Most contractors follow up on a quote once or not at all. A structured follow-up system and a clear pricing conversation close 15 to 35 percent more jobs without discounting.
Build a 4-touch follow-up sequence that runs after every quote, most jobs close on touch 2 or - 3, not touch 1
Create a proposal format that builds urgency and justifies price without discounting
Track close rate by lead source so you stop spending time and money on channels that don't convert
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